Legal
Cookie Policy
Last updated: June 2026
1. About this Cookie Policy
This Cookie Policy explains how KEY PROPERTY INSIGHTS LTD uses cookies and similar technologies on the KeyWise website, app and related services.
In this Cookie Policy, "KeyWise", "we", "us" and "our" mean:
KEY PROPERTY INSIGHTS LTD
Registered office: 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ
Company number: 17018985
Contact email: hello@getkeywise.com
This Cookie Policy should be read together with our Privacy Policy and Terms and Conditions.
2. What are cookies?
Cookies are small text files placed on your device when you visit a website or use an online service.
Cookies can help a website or app:
- -work properly
- -remember your preferences
- -keep you signed in
- -improve security
- -understand how people use the service
- -measure performance
- -improve user experience
Similar technologies may include pixels, tags, local storage, session storage, SDKs and analytics identifiers.
In this Cookie Policy, we use the word "cookies" to refer to cookies and similar technologies.
3. How KeyWise uses cookies
KeyWise uses cookies to:
- -operate our website and app
- -keep the service secure
- -remember cookie preferences
- -support login and account functionality
- -understand how users interact with our website and app
- -measure website and product performance
- -improve our content, features and user experience
- -identify and fix technical issues
We do not currently use cookies to sell personal data.
We do not currently use advertising cookies for behavioural advertising unless stated in our cookie banner or cookie preference tool.
4. Types of cookies we use
a. Strictly necessary cookies
These cookies are required for the website or app to work properly.
They may be used for:
- -security
- -login and authentication
- -fraud prevention
- -session management
- -remembering your cookie preferences
- -enabling core website or app functions
You cannot disable strictly necessary cookies through our cookie banner because the service may not work properly without them.
You may be able to block these cookies in your browser settings, but some parts of KeyWise may not function correctly.
b. Analytics cookies
Analytics cookies help us understand how people use KeyWise.
They may tell us things like:
- -which pages are visited
- -how users move through the website
- -how long users spend on pages
- -which features are used
- -whether users encounter errors
- -which marketing channels or links brought users to KeyWise
We use this information to improve our website, app, reports, content and user experience.
Where required by law, we will only use analytics cookies with your consent.
c. Functional cookies
Functional cookies help us remember choices you make and improve your experience.
They may be used to remember:
- -interface preferences
- -saved settings
- -previous choices
- -whether you have seen certain notices or prompts
Where required by law, we will only use non-essential functional cookies with your consent.
d. Advertising and marketing cookies
We do not currently use advertising or behavioural marketing cookies unless stated in our cookie banner or cookie preference tool.
If we introduce advertising or marketing cookies in the future, we will update this Cookie Policy and, where required, ask for your consent before setting them.
5. Cookies we may use
The specific cookies used by KeyWise may change as we develop and improve the service.
The table below gives examples of the types of cookies that may be used.
| Cookie / technology | Provider | Purpose | Type | Duration |
|---|---|---|---|---|
| Cookie consent preference | KeyWise | Remembers your cookie choices | Strictly necessary | Up to 12 months |
| Session or authentication cookies | KeyWise / Supabase | Keeps you logged in and supports secure account access | Strictly necessary | Session or limited period |
| Security and fraud-prevention cookies | KeyWise / infrastructure providers | Helps protect the service from abuse or unauthorised access | Strictly necessary | Session or limited period |
| _ga | Google Analytics | Helps distinguish users for analytics purposes | Analytics | Up to 2 years |
| _ga_* | Google Analytics | Helps measure user interactions and sessions | Analytics | Up to 2 years |
| _clck | Microsoft Clarity | Helps identify users for session replay and behaviour analytics | Analytics | Up to 1 year |
| _clsk | Microsoft Clarity | Helps measure user sessions and interactions | Analytics | 1 day |
| Local storage or session storage | KeyWise | Supports app functionality, preferences or temporary session data | Necessary or functional | Session or limited period |
The exact duration of each cookie may vary depending on browser settings, provider settings and how the service is configured.
6. Google Analytics and Microsoft Clarity
We may use Google Analytics to understand how users interact with KeyWise.
Google Analytics may collect information such as:
- -pages visited
- -time spent on pages
- -device and browser information
- -approximate location
- -referral source
- -interactions with website or app features
We use Google Analytics to improve our website, app, marketing, content and user experience.
Where required by law, Google Analytics cookies will only be used after you have given consent.
We may also use Microsoft Clarity to understand how users interact with KeyWise through session replay and behaviour analytics.
Microsoft Clarity may collect information such as:
- -pages visited
- -clicks and scroll behaviour
- -mouse movements and interactions
- -session recordings (with sensitive data masked by default)
- -device and browser information
- -approximate location
We use Microsoft Clarity to identify usability issues, improve our website and app experience, and understand how users engage with KeyWise features.
Where required by law, Microsoft Clarity cookies will only be used after you have given consent.
You can learn more about how Microsoft processes data by visiting Microsoft's privacy and data pages.
7. Managing your cookie preferences
When you first visit KeyWise, we may show you a cookie banner or preference tool.
You can use this to:
- -accept all cookies
- -reject non-essential cookies
- -manage your cookie preferences
You can change your cookie preferences at any time by using the Manage Cookie Preferences button below.
If you withdraw consent, we will stop setting non-essential cookies from that point onwards. Some cookies may remain on your device until they expire or until you delete them through your browser settings.
8. Browser controls
You can also manage cookies through your browser settings.
Most browsers allow you to:
- -view cookies
- -delete cookies
- -block cookies
- -block third-party cookies
- -clear cookies when you close your browser
If you block all cookies, some parts of KeyWise may not work properly.
9. Changes to this Cookie Policy
We may update this Cookie Policy from time to time.
When we make changes, we will update the "Last updated" date at the top of this page.
Where changes are material, we may notify you by website notice, cookie banner, email, in-app notice or another reasonable method.
10. Contact us
If you have questions about this Cookie Policy, contact:
KEY PROPERTY INSIGHTS LTD71-75 Shelton Street, Covent Garden, London, WC2H 9JQ
United Kingdom
hello@getkeywise.com